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LeadExchange™-
What is a lead worth?
LeadExchange™ uses a daily price model, (much like a commodity market) to price leads on a "live" basis.  Based on supply and demand swings, you may find that certain types of leads are worth more, or less for exchange at different times of the month.  To the right, you'll find the actual exchange rate that LeadExchange™ is using at this moment to determine what leads are worth.

LeadExchange™ - TRADING MATRIX

Insurance Products

Type of Lead

Credit per lead

Cost per lead

Spread

Annuity

10

20

2:1

Auto Insurance

1

2

2:1

Disability Insurance

3

6

2:1

Group Health Insurance

3

6

2:1

Health Insurance

1

2

2:1

Home Owners Insurance

1

2

2:1

Life Insurance

3

6

2:1

Long Term Care Insurance

3

6

2:1

Mortgage  Products

Type of Lead

Credit per lead

Cost per lead

Spread

Debt Consolidation Loan

3

6

2:1

Home Improvement Loan

3

6

2:1

New Home Loan

3

6

2:1

Refinance Loan

3

6

2:1

Second Mortgage Loan

3

6

2:1

Example:

In the case of a 2:1 spread in auto insurance leads,  if your web site generates  two auto insurance leads that you can't use, you would be able to exchange them for one auto insurance lead that you can use!   Remember with LeadExchange™ working for you, you can even get credit for leads outside of your industry, and redeem them for leads that you want!  (i.e. if you are in the mortgage business, and your site generates insurance leads, or vice versa, you would receive credit for those leads and would be eligible to redeem those credits within your industry).  It's simple, quick, and automatic 24 hours a day seven days a week!  If you have any questions, please e-mail us at:  service@leadexchange.com
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